Mental Health

Heads Up

Let's talk about mental health as much as we talk about football

Imagine if we talked about mental health as much as we talk about football. It’s our national game – passionately followed and wholeheartedly loved by millions in the UK and billions around the world. Many of us won’t go a day without talking about it.

Through Heads Up, we want to help everyone feel as comfortable talking about mental health as they are talking football.

Mental fitness

We want to build on the decades of work that have been done to change the conversation on mental health and help people feel better able to support their friends and families through difficult times.

And we want to remind everyone that we all have mental health – just as we all have physical health, and it’s time we start taking our mental fitness as seriously as we do our physical fitness.

Working with the FA

At a grassroots level, a new comprehensive guidance for coaches and managers will be distributed to FA affiliated clubs, to support them in identifying the signs of mental health and offer support and signposting where needed to help improve the mental wellbeing of players.

Heads Up will also become The FA’s nominated charity and will see The FA work alongside designated charity partners Mind, CALM, Sporting Chance and Heads Together to raise vital funds for mental health initiatives and support.

“We are here today to take a big step in shattering this silence. We are going to use one of the most powerful, unifying forces in our society – football – to start the biggest ever conversation on mental health.”

The Duke of Cambridge